Corporate Social Responsibility in Vietnam : A Study of the Relation between Vietnamese Suppliers

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Vietnam is a developing country in South-East Asia with borders toward China, Laos and Cambodia. As other countries in the same area are far more developed, Vietnam can gain a lot from international trade. It is an important factor for a country to build prosperity and gain economic growth and thereby reach a higher standard of living. But for a company to succeed in the international market is a demanding task. Both internal and external factors that influence a company’s competence need to be taken into consideration. The awareness of Corporate Social Responsibility is increasing every day and it is becoming a more and more important factor for the end-customer as well as the buyers and suppliers. This Master Thesis deals with the relationship between Vietnamese suppliers and their international buyers and how Corporate Social Responsibility affects that relation.The result of the study shows that there are advantages for both the Vietnamese supplier and the international buyer. Companies that work together and care for each other will end up with a strong and long-term relation. Both the quality and the productivity increased and that the staff turn-over decreased when introducing CSR. One also has to understand that the international customers are in command and that the suppliers are merely following the customer’s demands. Furthermore, quality, price and delivery time are the most important factors when choosing a supplier but by working with CSR these factors will also be affected positively.It was also, apart from the main focus of this thesis, interesting to discover how corruption and cultural differences affe...